Promotional Strategies (MKT 363)
Term: 2017-2018 Academic Year Spring
Office Hours
Start Date: January 13, 2025
End Date: May 10, 2025
Mon-Wed-Fri, 9:00 AM - 9:50 AM (1/15/2018 - 5/11/2018) Location: MAIN PLAST 211
Prerequisite: MKT 223. A focus on the decisions involved in developing promotional objectives, creating, implementing and controlling promotional plans using advertising, personal selling, sales promotions, publicity, and social media. Fall