Marketing Strategy (MKT 423)
Term: 2026-2027 Academic Year Spring
Office Hours Spring 2026
Plaster 203
MWF: 9:00 – 10:00am; 1:30-2:00pm
T/Th: 9:00-9:30am; 2:30-3:15pm
* other hours upon request.
Mon-Wed-Fri, 10:00 AM - 10:50 AM (1/11/2027 - 5/7/2027) Location: MAIN PLAST 311
Prerequisites: MKT 223and Senior Status. An advanced marketing course emphasizing the analysis of marketing situations, identification of problems, determination of solutions, implementation of corrective actions and planning strategies. Spring